Ugly Magazine
Project Summary
A bold, quirky comedy magazine stuffed to the brim with goofs, spoofs, and gags.
TEAMAlex Bergmans, Founder
Molly Alampi, Founder
Doug Kolbicz, Founder
Petros Symeonidis, Program Manager
Kirsten Van Bruyseel, Web Developer
MY ROLECreative Director
CONTRIBUTIONSIllustration and animation
Ad copy
Website design
Brand guide
Social ad campaigns and creative
Ugly is an indie comedy magazine that celebrates unique, quirky content through bold and contemporary design. As an Illustrator, Designer, and Writer, I crafted a distinctive brand identity that captures the magazine's offbeat voice, from the logo and website, to custom illustration and animations, to a set of comprehensive brand guidelines.
↳ Website design
↳ Brand guidelines
↳ Social media campaign assets
↳ Public web landing page
↳ Branded cursors
↳ Login interaction design
Our security-conscious hot dog comes to life with eyes that follow the user’s cursor and, rightly so, covers its eyes when users begins typing their password.
↳ About page design
↳ Cover illustration showcase
↳ Cover illustration showcase cont.
↳ Cover illustration showcase cont.
↳ Hover interaction
When hovering over key words in the storytelling of the about page images and videos are revealed.
↳ Success interaction
After signing up for a subscription users are blasted with an over the top end-less confetti explosion
↳ Website user flows